By Esmeralda Padilla-Gould
Meet Nadia Arroyo, the President of Beulah International Corporation and CEO of Philippine Times of Southern Nevada. Her journey isn’t just about newspapers; it’s a tale that weaves dreams, challenges, and the joy of community connection. Nadia’s story is a fusion of media excellence, faith, and dedicated community service—from her roots in the Philippines to the vibrant landscape of Nevada. She not only shapes the media industry but also stands as a beacon of inspiration for those who value faith, fairness, and freedom. Her legacy reflects the transformative power of determination, resilience, and an unwavering commitment to a higher purpose. Known for her humility, generosity, and caring spirit, Nadia embodies the values that inspire others on their own journeys.
From the Philippines to Las Vegas
Nadia’s journey unfolds in the Philippines, where her father’s printing business acquainted her with the captivating realm of advertising. Armed with a degree in Banking and Finance, she embarked on a life-changing adventure—from the Philippines to Los Angeles and eventually to the glittering lights of Las Vegas.
Founding the Philippine Times of Southern Nevada
In 2003, she took a daring leap and gave birth to the Philippine Times of Southern Nevada. The road wasn’t smooth. “It was mostly me, doing it all on my own,” she reminisces. Nevertheless, with an unyielding spirit and support, she transformed obstacles into stepping stones.
For Nadia, the newspaper has metamorphosed into a symbol of wisdom, perseverance, and unity. It’s not just news; it’s a fragment of the community’s heart.
In 2020, Nadia embraced the digital dance with www.philippine-times.com, ensuring the magic transcends into the online realm. From its modest origins, the newspaper has burgeoned organically. “Today, people call me directly for all their marketing and advertising needs,” Nadia gratefully declares. It’s more than a newspaper; it’s a hotline connecting businesses and souls.
Celebrating its 20th anniversary in 2023, the newspaper isn’t merely aging; it’s thriving. “Many who supported it during its early days are still partners,” she shares with pride and joy. It’s a chronicle of enduring friendships.
In Nevada’s Filipino narrative, Nadia transcends the role of a storyteller; she becomes the ambassador of messages and the pulsating heart behind the Philippine Times of Southern Nevada—a radiant beacon in the community. Her creation stands as a testament to her unwavering commitment, evoking appreciation and value from individuals of all walks of life, whether Filipino or not, who embrace the richness that the Philippine Times brings.
A Woman of Faith and Service
Nadia Arroyo isn’t merely a media maven; she is a woman of God, infusing her journey with profound spirituality that guides every step. Her faith is not merely a silent companion but a vibrant force shaping her decisions and actions. In the dynamic world of media, Nadia’s commitment to her spiritual values shines through, becoming the compass that directs her towards service, community building, and a legacy that extends far beyond the pages of the newspaper she so passionately nurtures.
A Family Tale of Success and Inspiration
Beyond the bustling world of media and community impact, Nadia Arroyo’s life is beautifully intertwined with her loving family. Married to Damien, a real estate broker and founder of Arroyo Properties, their home resonates with warmth and joy. Together, they’ve raised five remarkable children, each carving their path to success in various fields, from healthcare to business. Nadia takes immense pride in her children’s accomplishments, highlighting their roles as Registered Respiratory Therapists, Nurses, and Business Owners. As a doting grandmother to ten vibrant grandchildren, her home is a haven of love and laughter. Amidst the dynamic pace of her professional journey, family remains at the core—a source of inspiration and strength that fuels Nadia’s boundless energy and unwavering commitment to service.
Building a Legacy and Wisdom for Aspiring Media Entrepreneurs
To budding media entrepreneurs, Nadia Arroyo imparts a nugget of wisdom forged through her own journey: “Focus on prosperity, but not just materially. True and lasting wealth goes beyond the tangible; it lies in the impact you create and the connections you foster. Embrace change, stay resilient, and always keep the greater good in sight. In the ever-evolving landscape of media, innovation is key, but so is integrity. Let your passion guide you, and remember, the stories you tell have the power to shape communities. Be a voice that resonates with authenticity and purpose, and you’ll find success in building not just a media outlet, but a lasting legacy.
To our valued readers,
I feel blessed by your love and support for the Philippine Times, and I would like to share the heart behind my journalistic journey. For me, this newspaper is more than just a publication—it’s a tool to connect with your lives, exchange views, and uplift entrepreneurs by showcasing their businesses. Throughout my life as a marketing professional and public servant, my genuine love for people has been the driving force behind everything I do.
My ultimate goal goes beyond the headlines; I dream of creating projects that will benefit not only my beneficiaries but also non-profit organizations and various congregations. This desire is deeply rooted in my passion to foster spiritual growth, a vision I share with my daughter, Leizel, who has been my unwavering support and backbone.
As we look ahead, I envision expanding our reach nationally through collaboration with Vegas+ TV Network and an extended management team. My dream is to continue providing valuable services to communities that align with the passions and visions that God has planted in my heart.
Reflecting on my journey, surviving the challenges posed by competitors and weathering the storm of the pandemic has been a source of pride. I’ve witnessed the resilience of Philippine Times, and even during the toughest times, I remained committed to serving our community.
To aspiring journalists and media entrepreneurs, I offer insights gained from a different path—an entrepreneurial background in advertising led me into the newspaper business. I hold deep respect for journalists, columnists, and writers who play a crucial role in illustrating the messages that reach you, our wide readership.
For me, journalism is intricately tied to humanity. It’s about having the compassion to serve people, writing articles that inspire, and sending out messages from a passionate heart. My advice is simple: let your love for writing be driven by a genuine desire to make a positive impact.
Looking ahead, the legacy I hope to leave behind is rooted in my love for people, perseverance in pursuing goals, and a passion to serve beyond profit. My slogan, “Faith, fairness, and freedom,” is not just words—it embodies my personal touch, integrity, and word of honor in the newspaper business.
Thank you for being a part of this journey, and I look forward to continuing to serve you with faith, fairness, and freedom.
Warm regards,
Nadia Arroyo, CEO & Founder of Philippine Times of Southern Nevada
